Trump To Scale Back Auto Tariffs

Good morning! It's Tuesday, April 29, 2025, and this is The Morning Shift, your daily roundup of the...

2025 Porsche 911 Carrera S May Have Lost The Manual, But Its Driving Excellence Remains

Every car enthusiast has heard it a million times: the Porsche 911 is an incredible car. I'm not...

The BMW M3 Competition’s Trunk Is Incredibly Practical

Mini recently invited me down to Savannah to drive the new John Cooper Works models, and seeing as...

Hidden Stories of Automotive Brands: Scandals, Secrets, and the Cryptic Meanings Behind Iconic Logos

Behind every gleaming automotive emblem lies a tapestry of secrets, scandals, and hidden meanings that manufacturers have carefully...

Watch A Dodge Charger Daytona EV Beat A Ford Mustang Dark Horse In Edmunds U-Drag Race

The new Dodge Charger Daytona EV is a controversial car. Prior to 2024, every single Dodge Charger ever...

BMW Remains Top Exporter By Value Of Cars From The U.S., Makes Up Nearly 20 Percent Of The Country’s Total

BMW has built more than 6.5 million cars at its factory in Spartanburg, South Carolina, since the plant...

Audi Says Everything’s Fine If You Ignore The Tariffs

Good morning! It's Monday, May 5, 2025, and this is The Morning Shift, your daily roundup of the...

I Finally Found A Real Use For Hyundai’s Smart Park

I love a good gimmick in a car, something with a fairly limited or seemingly unnecessary use case that...

Tesla Profits Drop 71% In Q1, Musk Fills Earnings Call With Meaningless Promises

During Tesla's 2025 Q1 earnings call, CEO Elon Musk used his time to distract investors and the general...

It Sure Looks Like Elon Musk Ruined Tesla’s Q1 2025 Sales

No matter how you cut it, Tesla began 2025 with an awful first quarter. The electric automaker announced...

Ford’s Fake Shifter Patent Doubles Down On The Worst Trend In Modern EVs

Smooth, uniform power delivery is one of the best parts of driving an EV, but some drivers hate...

Cars Are About To Get A Whole Heap More Expensive

Good morning! It's Thursday, April 3, 2025, and this is The Morning Shift: Your daily roundup of the...

The Philosophy of Automotive Brand Design: How Visual Identity Shapes Brand Perception

The relationship between automotive design and human perception represents one of the most complex and fascinating intersections of...

2026 Subaru Outback Gives The People Even More Of What They Want, Ugliness Included

Redesigned for the 2026 and revealed today at the New York International Auto Show, the new seventh-generation Subaru Outback is ugly. It's weird,...

Ford Is Raising Prices On These Popular Mexican-Made Vehicles Because Of Trump’s Tariffs

Welp, as it turns out, the exact thing folks with a brain told you would happen because of...

Tesla Sales Dropped By 62% In Germany Last Quarter, I Wonder Why

Tesla has experienced some pretty bad press lately, and that ain't changing yet. Now that the first quarter...

2025 Hyundai Ioniq 5 XRT Is A Rallycross Machine That’s So Fun You’ll Forgive Its Strange Looks

It's always fun to see an automaker do something weird just because it can. That's exactly what is...

Elon Musk’s ‘Unprecedented Brand Damage’ Means Tesla’s Sales Drop Could Get A Lot Worse

Good morning! It's Friday, April 4, 2025, and this is The Morning Shift, your daily roundup of the...

2025 Ford Maverick Lobo Doesn’t Need A Full Moon To Transform Into A Beast

In 2018 the Ford Motor Company announced that it would stop building cars of any flavor, with the...

Toyota’s Yuzu Special Edition GR86 Is A Throwback To The Best Scion FR-S

The Scion FR-S was one of the greatest driver's cars of the modern era (I, a former FR-S...

Toyota